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NBPA

Art Direction & Photography

Working with creative agency, Kworq, we created a full social campaign encompassing video content, stills, and player engagement. the campaign culminated in a book delivered to all the players at All Star weekend in Toronto. 

The focus of the campaign was to highlight NBA players and their fathers as amazing dads & role models

The focus of the campaign was to highlight NBA players and their fathers as amazing dads & role models

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Each player was featured over a week, as content was pushed out through social media

Each player was featured over a week, as content was pushed out through social media

The campaign was followed up with a coffee table book of carefully curated moments, shot & art directed by myself

The campaign was followed up with a coffee table book of carefully curated moments, shot & art directed by myself

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